The Kids' Green Pepper Project
The Background
Sheila Jones is an educator, speaker, coach, and author. Notably, she’s the author of The Kids’ Green Pepper Project (KGPP)!
The KGPP teaches Core Values using a pepper with its 153 seeds. Each seed represents a Core Value (i.e. honesty, respect, encouragement). Some seeds should be planted and grown. Some should be thrown away—discarded. Others are still sleeping—dormant—waiting to grow when we are ready to learn. Throughout the book series, Riley explores one seed at a time and builds his Core Values.
Sheila wanted to launch the Share a Pepper Program for the 2026 Summer, which is inspired by her book, Growing Generosity. In the story, Riley discovers that inside a single green pepper there are dozens of seeds and a choice to make: share the seeds so everyone can grow peppers or keep them all for himself. It is a defining character moment for young Riley.
The summer challenge encourages kids to measure, count, and submit photos and stats about their green bell peppers!
TLDR
I built a website for a book series titled The Kids’ Green Pepper Project, specifically for the summer challenge, Share a Pepper. This website was designed for kids and parents to upload photos and stats about green peppers and receive prizes. It also serves as a home base for the book series, with the opportunity to expand as time goes on.
Process Overview
Ahead of our first meeting to discuss the project, Sheila sent me a drafted flyer about the Share a Pepper Challenge. This allowed me to begin brainstorming the website layout and better understand the challenge.
We also covered the super fun nitty gritty details…domains, hosting, and website builders.
Sheila was already using Bluehost and Elementor for her existing website, Whicked Results, so we used the same platforms for this new website.
Elementor is my bread and butter! Of all the website builders, this is the one I’ve spent the most time in! This very site is built on it and the same goes for my photography site!
I began researching form options (more on that below) and Sheila shared a folder with me with all relevant content. This included book illustrations, fonts, logos, etc.
From there, I pulled the brand colors and added the fonts into Elementor so the site was cohesive with the KGPP brand.
Website Preview




Form
An important piece of the Share a Pepper Challenge is the ability for participants to upload photos and stats of their green peppers. I opted to use Elementor Forms, which is available through Elementor Pro (one of the paid versions).
The best form choice will be dependent on your current setup, the form’s intended use, and budget. My favorites are Google Forms and Fillout, but there are many options!
For this site, Elementor Forms was included in the plan, gave us ample storage for the photos (they’ll be stored via Bluehost), and allowed us to fully customize the form’s design. This includes the font, colors, steps, icons, etc.
Sheila and I worked together to find the best routine for handling submissions. This included creating a rule in her email inbox for submission notifications to go straight into a folder, so they can stay organized.
Content
Because this is a challenge/contest, it’s crucial to be very clear on expectations! Who is this for? How do you participate? What are the prizes? When does it close? What is The Kids’ Green Pepper Project?!
Using existing verbiage from the books, we weaved The KGPP description into a welcome message at the top of the screen and included the extended version on the about page.
As for the contest details, we included that info throughout the page, and repeated the most important details, such as age for contestants and the submission deadline.
Heather Lu, Owner of Healing Reflection Studio & Emerald Cove Wellness
"Jadan is a dream to work with!"
“Technology is not my strength so when it came to my website it felt so overwhelming. She helped organize my scattered artistic thoughts into a cohesive display of what I do.
I needed a few more pictures to complete the site. Jadan and her many talents, did a mini photo shoot. Stress free and she keeps you on track. You are in good hands if you choose her. I can’t recommend her enough!!!”
Video
We opted to film a simple video introducing the Share a Pepper Challenge and explaining the steps on how to enter. I am by no means a videographer! I filmed on my phone and edited the video in Canva. Sheila uploaded the video onto her existing YouTube page, I linked it on the site, and we were set!
Another reason to have a video is it helps to add some “humanization.” Especially if this page reaches people who have never met Sheila! If you are one of those people, I should note that she has a huge personality, and is happy to speak on camera!
Prizes
Another important piece of the challenge: prizes! Since it’s made for kids, we wanted everyone to receive a prize!
After Sheila did some brainstorming, we landed on some coloring pages and certificate of generosity.
I designed a simple certificate, with a blank spot for the participant’s name! The prize page automatically shows up once a user clicks submit on the form. From there, users can download and print the prizes.
Supporting Partners
Sheila is what I’d call a “super connector.” She’s worked in many industries across the country and has collaborated with dozens of organizations throughout her career. For the organizations personally familiar with The Kids’ Green Pepper Project, she reached out to ask if we could use their logo on the site.
Not only is this a great way to thank her supporters, it also provides some “social proof” to visitors when they see familiar logos.
Advertising
After the website was complete, I got to work creating a social media graphic and printed flyer for Sheila! The social media graphic can be used on Facebook, Instagram, LinkedIn, etc.
Sheila often speaks at events for kids, so printed flyers were also a must! I did 4 flyers per sheet, which can easily be printed and cut at home or sent to a print shop.